ASSIGNMENT

PUMA tapped C11 to support with the development of the Pulisic Stomping Grounds, a free, safe space for youth to play the game. C11 was tasked with branding efforts, community events and managing talent appearances. Located in Miami’s Little Havana neighborhood, this is the first of multiple Stomping Grounds that C11 will help deliver.

SOLUTION

C11 developed full-scale venue branding inspired by the PUMA brand campaign and Christian’s favorite things. Local youth have participated in health, wellness, and soccer development activities, and Stomping Grounds events have been covered by local and national media.

• EVENT PRODUCTION

• CONTENT

• CREATIVE DESIGN

• GRASSROOTS

• COMMUNITY