ASSIGNMENT

C11 has been a long-time partner of Club América, tasked many times to develop and deliver activation concepts that will maintain and grow their passionate fandom within the U.S.

SOLUTION

C11 developed consistent, data-driving turnkey activation assets to deploy at any U.S. based competitions, including Leagues Cup and the Club América Cup. These solutions have included various soccer activities, content capture stunts, mascots, bracelet-making stations and photo opportunities with the Apertura Trophy.

• CREATIVE DESIGN

• ACTIVATION STRATEGY

• GRASSROOTS

• MASCOT ACTIVATION

• EVENT PRODUCTION